You know that a monopoly has been attained when people refer to a generic practice with a specific name.

For example asking how gmail works instead of how email works; search in Google instead of search the web; asking for WhatsApp number instead of phone number, etc.,

It is also when we realize the dangers of it and sense the need to fight back the monopolies.

@prashere I always struggle to refer to a web search in some other way than google without the awkward looks.

@bluetechgirl @prashere for a non-awkward phrase, I use something like "let me do a web search for that." For a slightly in-your-face phrase, I've seen "let me duck that."

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@GenTollis @prashere I use the former and still get weird looks from people who I assume think I have never heard of google.

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