You know that a monopoly has been attained when people refer to a generic practice with a specific name.
For example asking how gmail works instead of how email works; search in Google instead of search the web; asking for WhatsApp number instead of phone number, etc.,
It is also when we realize the dangers of it and sense the need to fight back the monopolies.
@prashere I always struggle to refer to a web search in some other way than google without the awkward looks.
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